Automobile sports activities different search soon after reduction of Vodafone sponsorship
By: Autoweek Staff on March 12, 2014
McLaren – Black and silver will be the colours of selection for McLaren followers this week in Melbourne.
The McLaren Formula 1 group, which misplaced its Vodafone title sponsorship right after the 2013 season, unveiled a 1-off Mobil 1 black and silver livery for its Mp4 29on Wednesday to celebrate its 20-yr romantic relationship with sponsor Mobil 1.
In a press release, Jonathan Neale, chief operating officer and acting CEO of McLaren Mercedes mentioned, “We are privileged to have worked closely with ExxonMobil in excess of a quite effective twenty years and counting. In the course of 332 races together we have attained 4 world championships, 78 wins, 229 podium finishes and 76 pole positions, which is testament to our effective engineering partnership. Seeing the Mobil fuels branding alongside Mobil 1 on the MP4-29 is a great recognition of the relationship’;s contribution to performance over our 2 decades with each other.”
McLaren, with no title sponsor, will sport Mercedes V6 energy this season and the team’;s drivers are rookie Kevin Magnusson and Jenson Button.
“To celebrate the 20th anniversary of Mobil 1’;s romantic relationship with McLaren, we are searching forward to showcasing a particular branding scheme in the course of the initial race of the 2014 season,” stated Artis Brown, worldwide motorsports manager, Mobil one.
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