It looks like each luxury automaker would like a sport utility vehicle in its lineup these days.
Bentley, Lamborghini and Maserati all have talked up programs to include one as they rolled out notion versions in current years. Aston Martin and Rolls-Royce also are said to be thinking about the idea.
Now Bentley – which acquired a great deal of grief over the styling of its EXP 9 F idea – is giving the initial glimpse of what the manufacturing edition of its SUV will search like.
The teaser photo reveals a revised front end that has far more in frequent with the Continental GT and Flying Spur than it does with the controversial EXP 9 F.
Although a lot of the as-however-unnamed Bentley SUV is obscured by dust in the photograph, the headlights and grille can be noticed.
Gone are the dinner-plate-sized lights stacked on best of every single other and the origami creases of the front finish that riled so several. Smaller lights and more smoothly curved fenders are evident.
Bentley says that it will start off selling the SUV in 2016. A hybrid version, possibly a plug-in, is most likely to be added about a yr later. A diesel selection is also a chance.
Notably, Bentley already has 2,000 pre-orders for the SUV, even although no specifics about it have been launched. Purchasers really do not know yet what it will seem like or how considerably it will value.
Taking into consideration the boutique British automaker expects to generate only about 3,000 of the SUVs a yr at very first, its foray into this new section appears to be well on its way to good results.
Ever because the unveiling of the EXP 9 F at the 2012 Geneva Motor Display, Bentley has been doing work to develop interest in an SUV.
It took the concept automobile to automobile shows around the globe, internet hosting occasions along the way to give Bentley customers a closer appear and gauge their reaction. By the time of the North American debut at Pebble Beach – which we wrote about here – Bentley currently had a redesign underway.
In current months, Wolfgang Schreiber, Bentley’s chairman and CEO, has talked about how the manufacturing edition of the SUV is going to search significantly diverse than the EXP 9 F. And with the teaser photograph, Bentley gives up some evidence.
This will be the 4th model in Bentley’s lineup, after the Continental GT, the Flying Spur, and the Mulsanne. Bentley is counting on it to help boost yearly globally sales to 15,000 by 2018.
Offered that Bentley is enjoying sturdy development presently, its purpose hardly looks like a massive stretch. Revenue for 2013 increased 19 % from the prior yr, to 10,120. The momentum comes in portion from the newly redesigned Flying Spur, which debuted at the Geneva Motor Show last year.
The Bentley SUV will compete with the Porsche Cayenne, as effectively as the Selection Rover Sport and the BMW X5, both of which had significant redesigns for the 2014 model year.
Far more competitors will be arriving quickly as other luxury manufacturers, keen to enhance product sales, launch SUVs of their own.
Considerably like Bentley, Maserati is projecting dramatic development as it gears up to introduce a compact crossover called the Levante. The Italian automaker’s ambitious aim is to hit annual throughout the world income of 50,000 automobiles general by 2015, as we wrote about right here.
It had revenue of 15,400 in 2013, up 145 % from the prior yr, as the Ghibli, an entirely new model, and a redesign of its Quattroporte arrived in dealerships. The Levante would be the fifth model in Maserati’s lineup.
But Bentley is nonplussed about what else might vie for upscale SUV shoppers, so sure is it of outclassing all comers. It has been saying all along that the Bentley SUV will be the “most luxurious and powerful” 1 on the industry.
See pictures of the EXP 9 F idea:
Read about other luxury SUVs:
The 2014 Assortment Rover Sport, A Real Decathlete
Though You May Not Discover At Very first, The 2014 BMW X5 Brings Huge Improvements
Maserati Seeks Massive Sales Improve, With Aid From Levante SUV
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